K-Dramas Based on Webtoons: Why Studios Keep Adapting Them
K-dramas based on webtoons have been a steady hit pipeline since at least 2014, when tvN’s office drama Misaeng turned a phone comic into a national talking point. Studios adapt webtoons because the audience already exists: a series that millions read every week comes with proven characters, a ready-made storyboard and comment sections that show exactly which scenes people care about.